优质内容成为直播的拐点在行业深入人心

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优质内容成为直播的拐点在行业深入人心

时间:2016-06-25 来源: 未知我要投搞

尚客传播COO刘航表示，直播领域最重要的三个东西，一个是内容，一个是流量，一个是变现。我们的直播平台采取PGC+UGC的模式，通过用优质的PGC，带动整个平台的UGC发展，塑造平台的品格、调性和品牌，让大家记住这个平台是干什么的。为此尚客传播搭建的将颠覆行业纯免费的方式，强调知识无价，收看分享有价。

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据了解，尚客传播经过长达半年的蓄势运筹，在《牛人说》的基础上打造直播平台，率先介入基于特定人群划分的垂直领域，被业界成为继秀场、网游之后的第三种直播模式。围绕75后-90后新生代菁英主播分享经验、传授技能，生产有价值的内容，形成行业垂直知识交流平台，塑造中国最有价值的菁英社群。